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散装白酒销售技巧有哪些呢英语怎么说

Here are some effective sales techniques for bulk liquor (散装白酒) and their English translations:

1. Highlight Quality Assurance 强调品质保证

  • Emphasize the liquor's origin, brewing process, and quality certifications (e.g., "Our bulk liquor is traditionally brewed with natural ingredients").
  • 在英语中可表述为:"Certified pure grain brewing, no additives."
  • 2. Target the Right Customers 定位目标客户

  • Focus on restaurants, bars, event planners, and individual enthusiasts who value cost-effective bulk purchases.
  • 英文术语:B2B sales (business-to-business), wholesale clients.
  • 3. Offer Tasting Events 提供品鉴体验

  • Organize free tasting sessions to let customers experience the flavor. Use phrases like:
  • Join our tasting event to discover authentic flavors.

    散装白酒销售技巧有哪些呢英语怎么说-图1
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  • 品鉴活动英文:Tasting sessions / Sampling events.
  • 4. Flexible Packaging Options 灵活的包装选择

  • Provide reusable containers or eco-friendly packaging. Example:
  • Choose from 5L to 50L containers with secure sealing.

  • 英文关键词:Customizable packaging, refillable containers.
  • 5. Educate Customers 客户教育

  • Explain the differences between bulk liquor and bottled brands. Use phrases like:
  • Bulk liquor offers fresher taste and better value for large gatherings.

  • 教育内容:Brewing techniques, aging process.
  • 6. Competitive Pricing Strategies 价格策略

  • Use tiered pricing (e.g., discounts for 10L+ purchases) or bundle deals.
  • 英文示例:"Buy 20L, get 2L free.

    散装白酒销售技巧有哪些呢英语怎么说-图2
    (图片来源网络,侵删)

    7. Build Trust Through Transparency 建立信任

  • Share brewing videos or facility tours. Use:
  • Visit our brewery to see how we craft every batch.

  • 英文表达:Transparent production process.
  • 8. Leverage Local Partnerships 本地合作

  • Partner with local businesses (e.g., "Exclusive supplier for [Restaurant Name]").
  • 英文术语:Strategic partnerships.

    9. Compliance & Safety 合规与安全

  • Clearly state licenses and safety standards. Example:
  • FDA-approved storage and handling.

    散装白酒销售技巧有哪些呢英语怎么说-图3
    (图片来源网络,侵删)
  • 关键法规:Labeling laws, alcohol licensing.
  • 10. Promotions & Loyalty Programs 促销与回头客计划

  • Run seasonal discounts (e.g., "Spring Festival Special: 15% off") or loyalty rewards.
  • 英文活动:Holiday sales, referral bonuses.

    Example Pitch in English:

    Experience premium bulk liquor at wholesale prices! Our ***all-batch brewing ensures freshness, and we offer flexible sizes from 5L to 100L. Book a free tasting today and save 10% on your first order!

    需要调整策略时可结合西方常见的酒类销售术语,如craft brewing(精酿)、***all-batch(小批量生产)等。

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